The next great expression of “brand love”

by Sonali Shetty The ultimate expression of “brand love” is an icon on the Home screen of mobile devices.  Our devices are so personal and ubiquitous, that any apps we download and keep, are an extension of our identity.  True enough that many of our devices are a junkyard for apps – long forgotten and [...]

The birth of Hodges Digital Strategies

This is a blog post that is more than two years in the making. Past posts have alluded to growth at The Hodges Partnership, mainly focusing on the new two-story addition to the back of our Shockoe Bottom home.  But I have hinted at something more, and here it is. Today I’d like to announce [...]

Mobile site vs. Mobile App?

This post was fueled as many these days are by two things, a conversation with a client and our soon-to-be-announced new company. The client conversation was focused on her initial interest in creating a mobile app (iPhone, Droid, etc.) to help promote her organization, what it does, etc.  Using this app would also help her [...]

At the mercy of a platform

Editor’s note:  This is a guest post from Stacey Brucia, commonly known at The Hodges Partnership as “employee number one.”  Stacey works for THP in Seattle.  We blame her husband for that. Usually, my gripes about Apple are purely personal – and from the typical consumer standpoint:  Husband calls.  Speak for two minutes.  Dropped call.  [...]

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