“When it ends….”

“When it ends, you fall off a cliff.” Those were the words uttered by the losing coach in the “other” NCAA Men’s Basketball semi-final after his team lost last night. But will John Calipari’s words foreshadow what will happen in Richmond, now that the NCAA magic carpet ride came to its inevitable end in Houston? [...]

#RVA, this week, we are ALL Rams.

So you thought last week was wild, well Richmond, you ain’t seen nothing yet. Final Four, baby! And another week for the team, the school and the city to bask in the glow of national attention. First and foremost, let’s stay classy and celebrate safely.  Many cities have had their reputations destroyed forever during sports [...]

#RVA Sweet 16 kudos

So of course I picked the worst two days in recent memory to be out of town on business (although the business partner and I did have plenty of bonding time listening to classic rock.  My rendition of “Carry On, My Wayward Son” was especially poignant). Congrats go out to the folks at Venture Richmond [...]

#RVA, two teams. Our one shining moment.

So there I was about half way through the second half last night, with most of this blog post already written in my head and my wife’s uncle, a huge college basketball fan, sent me this email. “Jon, can Richmond handle two teams in the Sweet 16???   A lot of hype and PR for [...]

#RVA and Creativity, one year later. #RVACreates

One of the most viewed posts in this blog’s two-plus year history was one I wrote on Richmond and the concept of creativity. Posted early last March, I made the case that Richmond’s “brand” should not rely on its history but on its future and that future should highlight the strong creative community that exists [...]

So, what’s next? We want to know.

A quick post here to preview a talk that Sonali and I are giving next Wednesday to PRSA Richmond. They tell me that more than 100 folks have signed up so seats are going fast (more than veiled attempt here to jam the room.)  Here’s a link to sign up. Even though Hodges Digital Strategies [...]

The hot dog lives in #RVA

Okay, a quick diversion in this post to focus on a long, lost passion.   Growing up in the New York-area there were a couple of foods that required almost religious-like journeys to satisfy your desire for them. Pizza was one of them, as early in life you discovered which of the crispy-thin-crust, off the [...]

Is Tumblr for ya?

So we were in a client meeting last week discussing our social media proposal which focused mainly on Facebook and he said, “Did you see where Facebook is losing traction among teens, I just want to make sure we’re keeping an eye on what’s next.” Then I read this article in The New York Times [...]

So what do you guys do?

After using most of these blog’s posts to focus on the PR and social media worlds and their trends, I’m feeling a little guilty for what now amounts to back-t0-back posts about our company, The Hodges Partnership. Yesterday’s post focused on growth, today’s focuses on some of the work that is fueling that growth. Here’s [...]

The next step for “social communities”

Please forgive the lack of posts in the coming days, with spring break coming up there’s a great deal to do. This one will be longer and reflective.  It revolves around communities.  In most cases we people in social media talk about communities, they primarily mean those attached to a product or organization or cause.  [...]

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